When asked for their opinion of the league, only 34 percent of respondents held a favorable view, with 37 percent regarding the NFL unfavorably and 29 percent not having an opinion. Yet on the day Remington Research released its survey, NFL Commissioner Roger Goodell proclaimed his league’s resurgence in addressing the state of the NFL. When projected geographically, fans in 37 of the 50 states were neutral. Super Bowl LIV was an American football game played to determine the champion of the National Football League (NFL) for the 2019 season.The American Football Conference (AFC) champion Kansas City Chiefs defeated the National Football Conference (NFC) champion San Francisco 49ers, 31–20.The game was played on February 2, 2020, at Hard Rock Stadium in Miami Gardens, Florida. Since the 2015 Super Bowl, which attracted a rating of 49.7 percent, overnight ratings have decreased every year. Viewership peaked in 2015; Super Bowl XLIX was watched by over 114.4 million people. Published Sun, Apr 14 2019 12:19 PM EDT. Among those watching, only 34 percent said they looked forward to the game itself, with around 20 percent looking forward to the commercials. The low-scoring matchup between the New England Patriots and the Los Angeles Rams on CBS averaged approximately 98.2 m… Yet the NFL faces a far bigger problem than patriotic optics. The play warranted a penalty either for pass interference or a helmet-to-helmet hit, yet officials called none. The average audience per minute was 2.6 million viewers. Super Bowl LIV drew an average of 99.9 million viewers and a 41.6 household ratings, both slight upticks from CBS' broadcast of Super Bowl LIII in 2019 (98.2 million, 41.1). Super Bowl ad space is one of the most coveted for advertisers, who paid around $5.25 million to CBS for a 30-second spot on Super Bowl 2019, an increase of 60% from what it cost in 2008. The New England Patriots’ Super Bowl win over the Los Angeles Rams was seen by 100.7 million viewers, the smallest Super Bowl audience in a decade. Moreover, 44 percent did not care who won. New England Patriots' Julian Edelman (11) holds the Vince Lombardi Trophy after the NFL Super Bowl … Ratings in adults 18-49 have declined in seven straight years, and viewership has declined in eight. Now that Super Bowl LIV is in the history books, Fox Sports has as much reason to celebrate as the World Champion Kansas City Chiefs. Source: Variety 2021 What warrants a positive outlook for the NFL? By comparison, the Super Bowl is available in 180 countries, and anywhere from 30 million to 50 million viewers outside the U.S. watch. Sunday’s Super Bowl 53 on CBS delivered a 31.0 rating and 39.95 million viewers in the adults 18-49 demo, down 7% in ratings and viewership from last year on NBC (33.4, 43.0M) and down 16% in both measures from 2017 on FOX (37.1, 47.6M). Super Bowl Ratings Hit 25+ Year Low in Adults 18-49, had a 41.1 rating and 98.2 million viewers overall, Ratings: Illinois-Michigan, NBA, PGA Tour and more, NASCAR Homestead viewership at four-year high in new date, More reports have Amazon getting exclusive TNF games, Ratings predictions: NBA All-Star Game and more. Sunday’s Super Bowl between the Kansas City Chiefs and the San Francisco 49ers drew 102 million total viewers across Fox and all its platforms. Perhaps Goodell should talk with some of those who took Remington Research’s survey, or with the fans in New Orleans, or with the sponsors who paid millions of dollars for commercials. (AP Photo/Jeff Roberson) ... or 13 percent fewer viewers than 2019′s opening game. Football fans didn’t tune into this year’s Super Bowl coverage on TV in as large numbers as in years past. The Rams would win in overtime on a field goal. Ever-increasing pomp, pageantry, and pizzazz, if not exciting football, encouraged hundreds of millions of Americans to treat the game as a festival, complete with viewing parties. Super Bowl LIV was an American football game played to determine the champion of the National Football League (NFL) for the 2019 season.The American Football Conference (AFC) champion Kansas City Chiefs defeated the National Football Conference (NFC) champion San Francisco 49ers, 31–20.The game was played on February 2, 2020, at Hard Rock Stadium in Miami Gardens, Florida. Super Bowl LIII averaged 100.7 million viewers with streaming factored in, CBS Sports announced Monday evening. As previously reported, the Super Bowl had a 41.1 rating and 98.2 million viewers overall, with the viewership total rising to 100.7 million across all platforms. Super Bowl ratings peaked in 2015 when the game averaged 114.4 million viewers, the … As for the other young adult demographics, the Super Bowl had a 26.0 rating in adults 18-34, off 9% from last year (28.6) and 21% from 2017 (32.9). Only 26 percent said they viewed the same about of football, with 20 percent increasing their consumption. Super Bowl LIV on FOX averaged a 41.6 HH rating and 99.9M viewers, up 1% on both vs. CBS last year. Try our corporate solution for free! Way, way, way, WAY higher any of those above Top-20 cable programs on Feb. 3, 2019 was (of course) Super Bowl LIII, which drew 98.2 million total viewers last year on CBS. Super Bowl LIII had the lowest linear viewership of any Super Bowl since 2008. Annie Pei @pei_annie. The survey showed that just 48 percent of Americans planned to watch Super Bowl LIII. You can contact him here or on the Sports Media Watch Twitter page. The Super Bowl is a high-stakes game for advertisers, who shelled out $5 million for 30 seconds of air time this year. Since 2008, when the demo accounted for fully half of the TV audience, it has accounted for a smaller and smaller percentage each year. CBS’s coverage of Super Bowl LIII featuring the New England Patriots and the Los Angeles Rams set new records for subscriber sign-ups, viewers and time spent, the network said in a statement. This esports giant draws in more viewers than the Super Bowl, and it's expected to get even bigger. There are no channels currently live for Super Bowl. At 10:12 p.m., as Brady’s seventh Super Bowl victory was secured, 74.7 million diehards were still tuned in, or about 7.3 million fewer than was the case when time expired on CBS’ 2019 broadcast. The vast majority of respondents, 65 percent, said players should stand respectfully for “The Star-Spangled Banner,” as opposed to kneeling to make a political statement. The special, which had Robert Downey Jr and Metallica as guests, as the late-nighter’s best viewership and demo rating (1.1) since its last post-Super Bowl showing in 2019. The difference in figures between this year and 2015 is 5.2 percent. The … Those percentages held despite the fact that 50 percent viewed President Donald Trump unfavorably, while 44 percent held a positive opinion. “Our game is getting better and better, and our engagement and popularity is unmatched in today’s media landscape.”. An average 30-second ad-spot in the middle of the Super Bowl broadcast cost an estimated $5.25 million in 2019, according to Statista’s report. The Kansas City Chiefs' Super Bowl banner is unveiled before an NFL football game between the Chiefs and the Houston Texans Thursday, Sept. 10, 2020, in Kansas City, Mo. Sunday’s Super Bowl 53 on CBS delivered a 31.0 rating and 39.95 million viewers in the adults 18-49 demo, down 7% in ratings and viewership from last year on NBC (33.4, 43.0M) and down 16% in both measures from 2017 on FOX (37.1, 47.6M). The controversy surrounding the players’ reactions to the national anthem––a controversy that roiled the NFL in 2017––provided the pivot for those responses. NEW YORK -- An estimated 103.4 million people watched the Philadelphia Eagles beat the New England Patriots in the Super Bowl, the smallest audience for … Sports Game. The results reflect the aforementioned officiating controversy in the NFC championship game. February 5, 2019 6:47 AM PST Super Bowl LIII was a disappointment on many levels —and television ratings was one of them. That number is not particularly likely to increase, even when considering the NFL’s recent marketing pushes in the U.K. and Mexico. 2019 Super Bowl ratings: 100.7 million watched, lowest in a decade . The CBS telecast of the game drew 98.2 million viewers Sunday, down more than 5 million from last year to the lowest turnout since 2008. Super Bowl LIII averaged 100.7 million viewers across several channels and streaming outlets, according to CBS. On TV alone, the game drew 99.9 million viewers and a 41.6 rating, up a tick from CBS last year. Viewership for the Super Bowl and all of its associated programming was down year-over-year, with households tuning-in for the game itself down 15 per cent, according to data from Samba TV. Of the remaining 52 percent, 37 percent said they would not watch, while 15 percent remained uncertain. The special, which had Robert Downey Jr and Metallica as guests, as the late-nighter’s best viewership and demo rating (1.1) since its last post-Super Bowl showing in 2019. Compared to the last time the net had the big NFL game in 2016, the sewn together number of 2019 Super Bowl took a tumble of 12%. Viewers tuned into the action across … The pregame show drew 21.6 million viewers, the best since 2016. It also draws big crowds at viewing parties, bars and restaurants. Way, way, way, WAY higher any of those above Top-20 cable programs on Feb. 3, 2019 was (of course) Super Bowl LIII, which drew 98.2 million total viewers last year on CBS. Republicans agreed with that proposition by a margin of 89 percent, while Democrats split their opinions. The opposite held true for Democrats, with positive assessments out-polling negative ones by 12 percent. Published Sun, Apr 14 2019 12:19 PM EDT. The full list of 2018-19 NFL ratings is available here. Yet a survey released last Wednesday by the Remington Research Company anticipated reduced interest nationally as well, in advance of the event. The six New England states where fans obviously root for the Patriots and seven states where the Rams find support. 2019 Super Bowl Viewership Was The Lowest In A Decade. Although the TV ratings rebounded from the 98.4 million Super Bowl viewers in 2019, the audience ranked as one of the lowest in a decade, the Nielsen data showed. The 2019 League of Legends World Championship cemented the game as the most viewed esport of all time, breaking streaming records on Twitch thanks to 1.7 million peak concurrent viewers on that one platform alone. For the past five decades, the NFL has promoted the Super Bowl as the ultimate event. This esports giant draws in more viewers than the Super Bowl, and it's expected to get even bigger . Based on improved ratings this season, we can expect the audience for Super Bowl … Robey-Coleman hit Lewis with 1 minute, 45 seconds left in the fourth quarter and the score tied at 20. Super Bowl LV, which aired on February 7, 2021, brought in an average audience of 8.8 million viewers. In comparison, the Super Bowl that same year had 100.7 million viewers across the NFL’s digital properties and CBS. February 04, 2019 7:13am PT by Rick Porter . A Fox press release confirms that the 2020 Super Bowl drew over 3.4 million online viewers, making the digital event a big success. CBS on Monday announced that the Super Bowl game between the … However, the 2019 game became the least-watched in more than a decade and the household rating for the Super Bowl declined for the fourth consecutive year. (212) 419-8286 Of those seven, six are in the West (California, Nevada, Utah, Washington, Idaho, and New Mexico); the other is New Jersey. A historic chart of Super Bowl ratings is available here. Annie Pei @pei_annie. The game drew a hair under 100 million viewers … The 1982 game remains the highest-rated Super Bowl broadcast; it earned a 49.1 household rating. Copyright © 2021 The Federalist, a wholly independent division of FDRLST Media, All Rights Reserved. Mike Ehrmann/Getty Images. The 2019 Super Bowl repeated the 2018 Super Bowl’s declining trend in audience viewership. With more than 100 million viewers tuning in, some of the largest U.S. brands shell out millions of dollars every year for airtime during the Super Bowl. The Super Bowl ratings record remains a 49.1 for 49ers-Bengals in 1982, but the viewership record was set more recently, 114.4 million for Patriots-Seahawks in 2015. Super Bowl LIII Draws 98.2 Million TV Viewers, 32.3 Million Social Media Interactions Media 02-04-2019 According to preliminary results from Nielsen, the telecast of Super Bowl LIII on CBS, which ran from 6:32 ET p.m. to 10:05 ET p.m., drew an average TV audience of about 98.2 million viewers who tuned in to watch the Los Angeles Rams take on the New England Patriots. Boycotts in New Orleans, NFL political controversy, a weird halftime performance, and declining interest in … Home » Ratings » Super Bowl Ratings Hit 25+ Year Low in Adults 18-49. 2019 Super Bowl Viewership Was The Lowest In A Decade. The exceptions? The New England Patriots’ Super Bowl win over the Los Angeles Rams was seen by 100.7 million viewers, the smallest Super Bowl audience in a decade. Roughly 3 in 5 (58.4%) football fans prefer to watch video on mobile phones, compared to 53.2% of average viewers. The Super Bowl is the most-watched program on television every year. But are fans tired of the hype? CBS streamed the Super Bowl to 7.5 million unique devices, per a wrap up from Streaming Media. Felix Richter 2020 Super Bowl generated a whopping $435 million revenue through in-game advertising for host network Fox, according to Kantar Media’s report. Earlier this decade, the game scored as high as 40.5 in 2012 and 52.5 million in 2011. The 2019 Super Bowl averaged 98.3 million viewers, the lowest in 11 years. Super Bowl LIII (New England Patriots vs. Los Angeles Rams) broadcasted by FOX in February 2019 had a viewership of 98.2 million. CBS All Access sign-ups were up 84+ percent on Super Bowl Sunday, while unique viewers were up more than 46 percent, and time spent was up more than 76 percent, CBS said. Super Bowl LIII had the lowest linear viewership of any Super Bowl since 2008. The low-scoring matchup between the New England Patriots and the Los Angeles Rams on CBS averaged approximately 98.2 m… TV Ratings: Super Bowl Falls to 11-Year Low . The broadcaster counted 560 million total minutes of live game streaming, up 19% from last year. Trump inflamed the controversy in 2017 by saying that players who refused to stand should be, in his words, “fired.”. The New England Patriots' 13 … A narrow plurality, 36 percent, believes that officials on the field make unfair calls to benefit a particular team. 559 Followers. Those figures follow a five-year decline in viewership. While viewership numbers for the 2019 final aren't readily available, the broadcast This device count is up 20% from last year. That garnered 27.3million viewers, but even that amounts to less than the lowest-viewed Super Bowl ever, Super Bowl II, which drew an audience of 39.1million in 1968. “This season has demonstrated that there has never been a better time to be a part of the NFL,” Goodell said. Super Bowl LIII averaged 100.7 million viewers with streaming factored in, CBS Sports announced Monday evening. Total audience viewership was just 98.2 million, a low-water mark for this decade and the first time it has delivered just under 100 million eyeballs in the past ten years. Only 34 percent believe officials rule fairly, and 30 percent have no idea whether they do. It was the lowest rated Super Bowl in the demo since at least 1992, falling below the previous mark of 33.2 in 2005. Adults 18-49 made up just under 41% of the CBS TV audience of 98.2 million. About half (49%) of viewers ages 25-44 follow Super Bowl coverage on sports sites, news sites and other sites across the web.
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