All In Startup: Launching a New Idea When Everything Is on the Line - Ebook written by Diana Kander. All In Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. Reviewed in Australia on December 6, 2020. Just a moment while we sign you in to your Goodreads account. Berkeley, Stanford University, Columbia University and UCSF, “Not often enough is a business book so chock-full of intelligent advice and such a fun read.” —John Jantsch, author of Duct Tape Marketing and Duct Tape Selling, “There is seldom a read that when you start it, you can’t put it down. I was a little skeptical on the idea of an Entrepreneurship "textbook" written in novel form, but once I got a few chapters in I found myself enjoying both the stories and the lessons. Entrepreneurs who achieve success in the new economy do so using a new “scientific method” of innovation. What a great idea to write a story that sums up rules of a start up :) I enjoyed the book and I enjoyed the story. The senior fellow at the Kauffman Foundation mentors a lot of early-stage companies through her work with the Foundation and the University of Missouri-Kansas City's Bloch School and E Scholars program. Y-Combinator co-founder, Paul Graham has long been an advocate of lightning fast growth for early stage startups; for without it, you’ll never know if you have the making of a business. Thank you Diana! The storytelling approach provides a nice alternative to understanding what Steve Blank, Eric Ries, and other lean startup gurus are striving to convey about how to start a company (or even before officially starting a com. Download one of the Free Kindle apps to start reading Kindle books on your smartphone, tablet, and computer. You will likely get only one opportunity in your life to go “all in” on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. A sought-after public speaker, consultant, and writer, Diana has advised startup founders and Fortune 500 executives on her methodology for launching customer-focused products and services and developing an entrepreneurial mindset throughout an organization. Your recently viewed items and featured recommendations, Select the department you want to search in. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. © 2008-2021, Amazon.com, Inc. or its affiliates. Refresh and try again. Please try again. I am going to be teaching a Business Plan class this fall and was bouncing my ideas off of a friend I had worked with while I was a SCORE volunteer. The book successfully tells a vivid story to teach useful insights of starting a startup. What causes big, household brands to lose relevance with their customers and go out of business? All In Startup will prepare you for that “all in” moment and make sure that you push your chips into the middle only when the odds are in your favor. Great book, great story, great review of the Lean principles and an easy read! Brilliant read and it's perfect for those starting a business, barely surviving in a business or even worse, in zombie mode. Although I cringed at the storyline a bit, one has to take into account that this is no artsy novel but actually a business book presented in a popular form. As a novel, the story is a bit less than super-brilliant literature. June 30th 2014 At first I thought it would be cheesy but I got great insights o it and i couldn’t stop reading it. I’ve concluded that anyone who thinks they may want to take a crack at founding a business should read All In Startup first.” —Ted Zoller, Director, Center for Entrepreneurial Studies, University of North Carolina, Chapel Hill, “If more books were like All In Startup, the business world would be much better off, and significantly more entertaining. All in Startup reflection As I read the book All in Startup by Diana Kander, I gained a great deal of insight about the business world and how to start your own business. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. … Entrepreneurship education is my speciality and I can assure anyone that the rules and principals put forward are absolutely spot-on, and as importantly highlight the areas where so many entrepreneurs get it wrong. Essential reading for entrepreneurs (would-be and actual), Reviewed in the United Kingdom on January 4, 2021. Also, the circumstances in which the main character finds himself are way too optimistic and would happen with a very small probability to someone else, making you feel like it all works out too well and everything just happens way too right compared to reality. Then we can worry about whether customers will actually buy your product as a solution. To sum up what it says-- Provide a solution to what customers are facing and always test your assumption. "All in startup" is one of few books I read from beginning to the end without stop in the middle. First, you have to prove that the problem exists, that it’s a serious problem that amounts to a migraine. Discover lots of new and upcoming nonfiction reads this spring Diana Kander is a young entrepreneur and a Senior Fellow at the Kauffman Foundation with a lot of personal experience in startup companies and an evangelist of customer-based innovation.. Good and light-hearted storytelling of how to build a startup. Praise for all in startup I dare you to find a business book for entrepreneurs that s as useful as All In Startup , and I double-dare you to find one that s as much fun to read. Prime members enjoy Free Two-Day Shipping, Free Same-Day or One-Day Delivery to select areas, Prime Video, Prime Music, Prime Reading, and more. My friend, @Choslu, provided my business partner and I with some invaluable design feedback on our startup. What Successful Startups Do. The result is a book that helps set readers on the path to finding startup … Her book is a fictional story that presents the basic steps of an evidence-based entrepreneurship and lean design through the eyes of an entrepreneur trying to apply it in a real situation. The storytelling approach provides a nice alternative to understanding what Steve Blank, Eric Ries, and other lean startup gurus are striving to convey about how to start a company (or even before officially starting a company). “I think of poker as the ultimate metaphor for entrepreneurship, because you are guaranteed to lose,” says Kander, a general session speaker at this month’s ICBA LIVE 2020 in Orlando, Fla. Diana Kander: NYT Best-selling Author, Entrepreneur, Forbes Contributor, a Senior Fellow at the Kauffman Foundation: Diana Kander is a New York Times Bestselling Author of All In Startup , entrepreneur, innovation consultant, and keynote speaker for Fortune 1000 companies who asks some big questions. After viewing product detail pages, look here to find an easy way to navigate back to pages that interest you. And, as a business book, it's a bit less than a straightforward manual you can hand to an intern and expect to have them handling complex mergers on Wall Street. Not a dull moment. If you have ever gone "all in" to bring your idea to life you will recognise yourself and some of the mistakes and traps that ar, Reviewed in the United Kingdom on November 12, 2015. Berkeley, Stanford University, Columbia University and UCSF Read it, just read it, it's so good. This is a great book. Corporate innovation is all the rage these days. The story is just a gimmick and is too stereotypical at times. You're listening to a sample of the Audible audio edition. The result is a book that helps set readers on the path to finding startup success.” —Tony Hsieh, CEO of Zappos.com and author of the #1 New York Times Bestseller Delivering Happiness, “This is a must read for anyone interested in launching a new product or business. Her book covers four basic ideas: (1) Startups are about finding customers, not building products, (2) People don't buy products or services; they buy solutions to their problems, (3) Entrepreneurs are detectives, not fortunetellers, and (4) Successful entrepreneurs are luck makers, not risk takers. All In Startup makes lean concepts more accessible through a simple but powerful allegory to which readers will easily relate. I learned a lot! Real advice content could have been summarized in a couple of pages. She has just completed her 10 years at SCC and after a quick meeting after dropping off my material to her she loaned me this book to read while she reviewed my information. The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. Diana Kander captures what it’s like to launch something new. Diana Kander helps readers understand the value of the lean approach by tying it to a memorable story.” —Steve Blank, Lecturer, U.C. Read this book using Google Play Books app on your PC, android, iOS devices. DIANA KANDER is a successful entrepreneur, having founded and sold a number of ventures, and is a Senior Fellow at the Ewing Marion Kauffman Foundation, the largest non-profit in the world dedicated to entrepreneurship and education. E-bok, 2014. If you are just starting out read this book FIRST, you probably will ignore some of its advice because it's hard not to go all in with your idea. Keep up the great work. There are no discussion topics on this book yet. Get this book, it will save you thousands of dollars in the long run and set you on the right path right off the bat! Unable to add item to Wish List. Loved it page to page! The fact that it puts entrepreneurship knowledge in a personal life context makes it so much more fun and easy to digest. Readable as a novel but with truly excellent advice. This is the first fiction business book I have read. While I appreciate the effort in writing a novel instead of a dry instructions book, I found the moment in which the characters play poker (basically 50% of the book) rather dull. For example, this book, All in startup: Launching a New Idea When Everything Is on the Line most business owners will skip this book because is for “start ups”. Start by marking “All in Startup: Launching a New Idea When Everything Is on the Line” as Want to Read: Error rating book. I understand why these are there, but I skipped most of them as they didn't give me any information and were rather corny. What can I say that other reviews haven't already? A little bit of wisdom for when everything is on the line. Be the first to ask a question about All in Startup. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. I found this book extremely entertaining and easy to listen to in Audible. Diana Kander No Comments. I understand why these are there, but I skipped most of them as they didn't give me any information and were rather corny. He has incurred substantial debt and his marriage is on shaky ground. To get the free app, enter your mobile phone number. If you have ever gone "all in" to bring your idea to life you will recognise yourself and some of the mistakes and traps that are so easy to fall into in the startup phase. All In Startup makes lean concepts more accessible through a simple but powerful allegory to which readers will easily relate. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can’t seem to generate the traction they were expecting. Get this book and read it from cover to cover. Also, the circumstances in which the main character finds himself are way too optimistic and would happen with a very small probability to someone else, making you feel like it all works out too we. Goodreads helps you keep track of books you want to read. I liked the storytelling way of teaching that this book follows to keep it entertaining and enlightening at the same time! Diana Kander captures what it’s like to launch something new. These are the BOLD items from within the story. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it’s your turn to put everything on the line. A Georgetown-educated attorney who left a successful practice to launch her first company, Diana draws on her experience as a founder, investor, and academic to design and implement curriculum in educational institutions and the private sector. Fast, FREE delivery, video streaming, music, and much more. Read it when I was 20 in college and getting into the scene. I have just finished reading an exceptionally well written business book with a surprising fictional storyline. Diana Kander Author of All in Startup View Full Profile.   One of the characters was named "Pitchford," which may tell you what you need to know about the quality of the novel as a novel and also is a kind of punny corporate humor I simply cannot abide. Let us know what’s wrong with this preview of, Published This book has not changed my zeal to teach individuals the need for a Business Plan to support their new or existing business, but it definitely has changed my emphases on assumptions individuals have made regarding starting their new business. Author of All in Startup A refugee of the Soviet Union, Diana Kander entered America as an eight-year old resident of subsidized housing in Brooklyn, New York. Each chapter title is something any wanna-be entrepreneur should write down in a PostIt and stick it on the wall. “That’s on purpose. Why Startups Fail by Wiley. You need to read the story and live the experiences of this young man that started his company with his own assumptions that he had a product that people would automatically buy, and they didn't. As she told me, this book has changed the way the The SCC Entrepreneurship Center coaches individuals starting a new business, and I can certainly see why. All In Startup: Launching a New Idea When Everything Is on the Line by Diana Kander Get All In Startup: Launching a New Idea When Everything Is on the Line now with O’Reilly online learning. To see what your friends thought of this book, All in Startup: Launching a New Idea When Everything Is on the Line, Clever idea to represent a theory by telling a story :). Laddas ned direkt. Despite having read other startup books, I definitely learned a lot from this one, and I loved the metaphor of All in Startup / All in Poker. Something went wrong. I would advice the book for those who are about to start a new business. Give this one a read if you're entrepreneurial-minded. Some points of view are really fresh. After reading The Lean Startup, Business Model Generation and The Startup Owner's Manual, I felt that I understood the WHATs and the HOWs, but not the WHYs. Between two startups and a baby, there is honestly very little time to just sit down with a good book. However, it gets girly and mushy in the last quarter of the book. If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. I’ve listed them in order as they appear in the book. Lucky for him, he meets a mentor who teaches him the art and science of startup success. Her book covers four basic ideas: (1) Startups are about finding customers, not building products, (2) People don't buy products or services; they buy solutions to their problems, (. Part novel but Full of usable business advice. The problem and the solution are totally independent of one another. Although I bought many books from Amazon, I seldom rate a book or put comments. Eventhough I focused on charactors love story more than business content, I still got some useful concepts. Before you know it, the lessons framed in the book become your own, to the extent that you will convince yourself you have always known them. Diana Kander helps readers understand the value of the lean approach by tying it to a memorable story.” ―Steve Blank, Lecturer, U.C. It’s not a creative writing exercise. The characters were surprisingly good and the plot was not contrived. Good luck with your startup. Similar to Owen Chase, the protagonist of Diana Kander’s 2014 novel All in Startup, they wait for the right moment to go all in on their big move. The book is a clever and entertaining way of teaching people the Dos and Don'ts of creating a new business and being an entrepreneur in general. Thanks Diane, this will be on my students essential reading list. I will be advising my clients and students these basic ideas, especially how an individual researches their assumptions before starting a new business that sells products or services. I listened to the audio book version, and thought it was fantastic! Because it was a story, I will remember the advices in it more than from a regular business book. Slow start but very great read for an entrepreneur! All In Startup is more than just a novel about eschewing temptation and fighting to save a company. "Diana Kander's All in Startup and the training that she provided my product management team contains the principles that can make a significant impact on our organization's business results. DIANA KANDER is a successful entrepreneur, having founded and sold a number of ventures, and is a Senior Fellow at the Ewing Marion Kauffman Foundation, the largest non-profit in the world dedicated to entrepreneurship and education. If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. I came across "all in startup" on my quest to read/listen to at least 2 books per month. Diana Kander helps readers understand the value of the lean approach by tying it to a memorable story.” —Steve Blank, Lecturer, U.C. O’Reilly members experience live online training, plus books, videos, and digital content from 200+ publishers. Great business book, entertaining and edifying. My team really enjoyed the hands on interaction with Diana and the mentoring that she provided. This lesson is conveyed in a storytelling manner -- as the book is a novel.
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